Here’s the deal…
When you ask a staffing agency what makes them different from their competitors, almost every single one of them will say the same thing: “it’s our people.” A people industry, in the people business, putting the best people to work. But there’s a problem. If everyone says they have the best people, then saying so starts to mean nothing.
If you, staffing agency operators, want to prove to your clients that your competitive advantage really is the quality of your people, you have to prove it. You need to show them the data.
RefAssured is the data.
Right now, how your competitors evaluate candidates is subjective. They use LinkedIn profiles and resumes that are written by candidates and edited by recruiters. It’s random information scraped off the internet. There’s no way to trust it.
RefAssured gives you access to a world of insights about candidates’ past performance and professional attributes from people who have actually worked with them. It’s third-party validation that differentiates not only the quality of your talent, but the quality of your firm.
Your clients care about ROI. Here’s what RefAssured helps you provide:
Reduced fall-off rates
- RefAssured’s reference checking process reduces fall-off risk by surfacing candidate disengagement early in the recruiting lifecycle, and providing qualitative insight into a candidate’s reliability, commitment, and work ethic. It also provides evidence of a candidate’s past record of completing projects.
Longer contracts with better margins
- The more successful a placement, the higher the likelihood of a contract extension. Using reference checks to identify the best candidates for a role (and the best roles for a candidate) encourages stickiness. Knowing that a candidate has excelled in their placement provides justification to not only extend their contract but to position them at a premium bill rate.
Increased redeployment rates
- Reference checks are the gateway to redeployment because they provide a verified record of a candidate’s performance across various roles and showcase where they’ve shined. You can use this information to better match candidates with future assignments, using where they excelled in the past as a template for future success.
Organic growth opportunities
- Reference checking is an ideal place for warm networking conversations because there is a logical reason for you to connect with reference-givers. It turns out that with RefAssured’s built-in lead generation capabilities, you can grow your sales and talent pipeline just by running reference checks. In addition to providing real estate for your brand at the end of every survey, 4% of reference-givers opt in as sales leads and 19% of reference-givers opt in as talent. That’s effortless pipeline growth.
Higher CSAT and net retention
- Your goal is to provide your clients with the best possible talent and to exceed their expectations. Using reference check insight to ensure that you’re placing only A+ players for their roles helps you build credibility and trust, and ultimately, better client satisfaction. In a world where digital transformation is ubiquitous, presenting your clients with human-generated insight that is trustworthy, collected at scale, and delivered in a convenient report underscores the power of a true partnership.
True competitive differentiation in a sea of sameness
- If you claim that your competitive advantage is your people, RefAssured’s reference checking process gives you the evidence to back it up by providing actual candidate quality ratings. In an age of increasing AI misinformation and ChatGPT-generated fakery, RefAssured’s references are good old-fashioned human insight, but delivered in an automated way that’s efficient, easy to use, and informative. Don’t take it from the candidate – take it from the people who have worked directly with them.
The staffing industry has been through a lot in the past year, but its resilience is surpassed only by its optimism. We’re in your corner, and here to give you a way to stand out for all the right reasons. Thinking creatively and strategically about positioning your firm for the future is the best way to prepare to win. Are you going to ride the full rebound wave, from the trough to the crest, or watch it from a distance?
LET’S TALK.